Makiko Ara

Makiko is the Managing Director and a Partner at Total Product Marketing. With over 18 years of web and graphic design experience, she helps our customers connect their products and services to buyers through unique and conversion-intensive digital experiences. She specializes in inbound marketing, marketing automation, and buyer persona development.

As the lead for digital marketing projects, she works with clients to develop and execute online inbound marketing programs as a Certified Hubspot Professional.

She firmly believes visual and emotional triggers to be at the heart of any successful digital marketing campaign and hopes that she can help hosting, cloud, and technology providers borrow from the successes of companies in other industries and sectors.