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Tag Archives: email campaign

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How to Avoid Spam Filters and Deliver Your Message

How to Avoid Spam Filters and Deliver Your Message

Email MarketingBy Dean AraOctober 18, 2016

SPAM, the luncheon meat made famous by Monty Python, got its name from the twin cities of St. Paul and Minneapolis. But the word had new life breathed into it when it came to be associated with junk email in 1993. The classic Python sketch had the players repeating the word “SPAM” over and over…

How to Improve Your Email Marketing Conversion Rate

Email Marketing, Marketing StrategiesBy Makiko AraJanuary 21, 2016

“You’ve got mail!” may have been music to Meg Ryan’s ears, but times have changed. The same notification that sent us darting to our computers 20 years ago now leaves us frustrated with sifting through a daily barrage of spam and sales pitches. An industry report conducted in 2014 found that a business person sends…

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