It’s January. Personally, we’re all making resolutions to improve ourselves as people. And professionally? We’re not making resolutions per se, but we are looking for ways to make 2019 a roaring success. There are a lot of business decisions to be made at the start of a new year. And in some ways, those decisions…
Hey there! We hope you’re having a great start to the spring, and finally starting to see some results from your marketing efforts. This month’s TPM Takes is all about helping you succeed across all your online marketing channels. We explore what you need to do to improve your LinkedIn marketing, 3 ways to improve…
Content marketing is bullsh*t. It’s not, I assure you. But while looking for the author of a quote I had intended to use in this post, I typed content marketing is into Google, and that was the first suggestion the auto-complete feature offered — followed immediately by Content marketing is dead. Surely the fact that…
At the TPM marketing bootcamp at HostingCon 2016, I talked about the importance of using social media to expand the reach of content, increase brand awareness, and build trust with your audience. Several attendees representing hosting and Cloud service providers asked about social media ROI metrics, and how they could measure the value of their social…