SEO Handbook The SEO Guide for B2B Organizations to Target Higher Quality Leads START READING Chapter 1Chaptet 2Chapter 3Chapter 4Chapter 5Chapter 6 Chapter 1: What is SEO in Digital Marketing? Does It Work? What is Google Looking For? Cracking Google’s Code START READING Chapter 2: Technical SEO Crawlability and Indexing Link Structure and Architecture Webpage Loading Speed Mobile Accessibility Dead Links Duplicate and Updated Content START READING Chapter 3: Keyword Research What’s in a Keyword? Selecting the Right Keywords Using Keywords START READING Chapter 4: On Page SEO Title and Headers Readability Word Count Linking Anchor Text & Tooltip Tags Social Media and Blogging START READING Chapter 5: Off Page SEO Social Media Citations Local Citations Link-Building NoFollow, DoFollow, and Auditing Backlinks START READING Chapter 6: Current SEO Trends Keyword Density Google YMYL Google EAT Mobile-First Indexing Core Web Vitals Video SEO Google Continuous Scroll *NEW* START READING
