Remember that episode of Seinfeld where Jerry gets the call from a telemarketer and says he is too busy to talk, asking if he can call them back on their home number later? The telemarketer replies he isn’t allowed to give out his home number, and Jerry replies “I guess you don’t want people calling…
Channel Outlaws is a high octane, no b.s. podcast focused on cloud, telecom, and the channel, brought to you weekly by Brian Leonard of Intelisys. He brings in “top performers…these are the rebels, the trailblazers, the square pegs in round holes who stop at nothing to provide their customers the best solutions possible”. A scroll…
What’s up in the world of marketing these days? What’s working? What’s not? How do I know what’s going to work for my business? There are a lot of questions to be answered and a lot of options to be considered, but before you panic, hear us out. Marketing statistics provide clues to guide you…
Seventy percent of companies surveyed around the globe say their biggest marketing issue is converting prospects and leads to customers while 63% say it’s generating traffic and leads, according to HubSpot’s State of Inbound 2017. Many of those companies, determined to do better, have started to focus on “improving their SEO presence, creating more blog…
Combining fresh technology and a classic marketing strategy, Digital Word-of-Mouth Marketing is receiving unprecedented uptake among a wide range of markets. Digital Word-of-Mouth Marketing encapsulates a wider audience outside of mainstream social media channels, such as personal blogs and online discussion forums. Word-of-Mouth Marketing: Tried and True Word-of-mouth marketing has been around for centuries. Before…
“Marketing used to be about making a myth and telling it. Now it’s about telling a truth and sharing it.” ~ Marc Mathieu, Global SVP of Marketing at Unilever More than 1,600 of you read our wildly popular “Top 5 Myths About Marketing Strategy for Hosting Providers,” (Feb. 15, 2016) and spent an average of…
The following is a guest post by Wendy Dessler of OutreachMama. The digital landscape is always evolving. And because of this development, communication and marketing channels now go together hand-in-hand more often than they ever have before. Experienced PR firms and SEO specialists now collaborate regularly and effectively in today’s digital world. An Example of…
Between creating great content, SEO optimization, crafting enticing email campaigns and measuring your success – MSP marketers have their hands full. More often than not, marketing budgets are tight, and resources are finite, making any extra help you can get a windfall. Fortunately, there are a number of online tools and apps that can help…
Marketing. You know you need it, but you hate the thought of doing it. You may not know where to start or what to do, or maybe you just find the whole process cumbersome and confusing. If you were with us for our first piece on MSP digital marketing, you’ve got a good road map…
You may think MSP digital marketing is intimidating because you don’t believe that you’re a marketing professional. You don’t think that you can be effective when you don’t even know where to start, and that’s understandable. It’s basic human nature to look at the entire picture without stopping to appreciate individual elements — the fine…