Kushal dives a little deeper into Google Analytics for marketers, including: how to create custom dimensions and performing A/B testing.
Kushal explains Google Analytics for beginners, including: the information it collects, how it collects it, and how the reports are viewed.
In this post, we give a overview of 3 key steps identified by Gartner to help technology service provider defining their marketing budget.
In this post, we talk about 4 attributes to look for when hiring a B2B Partner Marketing Agency.
Tracking the ROI in partner campaigns is not easy. In this post, we will talk about 3 success factors for measuring the ROI of partner marketing programs.
In this post, we’re giving you some inspiration by way of real-life campaign examples to help launch your own B2B partner marketing campaign.
In this post, we’ll discuss about partner portal, a tool to manage and maintain relationships and measure the success of your B2B partner marketing efforts.
Co-branded partner content marketing enables companies to collaborate on a shared content project, which provides an end product that saves partners time.
It might be time to refresh your existing B2B partner marketing initiatives. In this post, we will talk about 3 strategies that you should try.
Covid-19 has turned the world upside down. If you haven’t already, now is definitely the time to work on a new pandemic marketing strategy.