How to Measure ROI of Partner Marketing
Tracking the ROI in partner campaigns is not easy. In this post, we will talk about 3 success factors for measuring the ROI of partner marketing programs.
3 B2B Partner Marketing Campaigns That Hit The Mark
In this post, we’re giving you some inspiration by way of real-life campaign examples to help launch your own B2B partner marketing campaign.
3 B2B Partner Marketing Strategies That Work
It might be time to refresh your existing B2B partner marketing initiatives. In this post, we will talk about 3 strategies that you should try.
What You Need to Know for Your Pandemic Marketing Strategy
Covid-19 has turned the world upside down. If you haven’t already, now is definitely the time to work on a new pandemic marketing strategy.
Be Part of the Solution: 4 Steps to Inclusive Marketing
What’s the secret to inclusive marketing? Follow these four guidelines to ensure you are part of the solution — not the problem.
5 Low-Cost Marketing Strategies for Tech Companies on a Budget – 2020 Updated
In this post, we will talk about 5 low-cost marketing strategies for tech teams to try in the weeks, months, and year ahead.
Lead Scoring Best Practices: Everything You Need to Know
Struggling to manage your leads? Our lead scoring best practices help align sales and marketing teams to improve closing results.
Digital Word-of-Mouth Marketing
Combining fresh technology and a classic marketing strategy, Digital Word-of-Mouth Marketing is receiving unprecedented uptake among product marketers.
Landing Page versus Product Page: Important Differences You Should Know
Landing page versus product page? If you want to increase conversion rates significantly, make sure you understand the difference between the two.
Company Values: What You Need to Know About Effective Marketing
Want success? Inspire consumers and drive business by defining your company values and communicating the why of your organization to your customers.